Long gone are the days when opticians used to attract new patients based on footfall, the internet has caused havoc to the high street and the way opticians attract new patients.

If your patient numbers are dwindling or you’re facing increased competition, it’s time to protect and grow your practice by getting started with marketing.

Social Media, Pay Per Click, Search Engine Optimisation, there are many options available to start your online marketing. However, it’s finding out which one is best for you.

In this eBook, we take a look at the options available and briefly explain each one.

We also add some content ideas for you to get started on your socials with some free tools to create posts.

Grab your copy for free by filling in the form below: